What is Nokia? Investors need to know. The name keeps cropping up in different information and communications technology (ICT) sectors – but what does it represent? In a series of interlocking markets, is Nokia manufacturing or mapping, licensing or litigating?
These questions are not idle speculation; Nokia has changed greatly in the past year or so following the $7.2 billion sale of its handset business to Microsoft, its recently cleared €15.6 billion all-share deal to acquire French equipment maker Alcatel-Lucent and the even more recent sale of its mapping business HERE for €2.8 billion to an automotive consortium comprising Daimler, BMW and Audi. Nokia products are still on the streets, but is there now a disconnect between the brand message of Nokia’s heritage products and the company’s current activities?
A fully functional four-dimensional image of Nokia can be constructed using IP analytics:
Using Cipher – the latest in IP business intelligence and analytics – Nokia can be analysed through this lens.
|Impact of the Alcatel-Lucent acquisition ©Aistemos 2015|